Segundo o 14th Annual State of Agile Report (2020), duas das raz\u00f5es mais frequentes para as empresas iniciarem o processo de transforma\u00e7\u00e3o \u00e1gil s\u00e3o a busca por maior alinhamento das unidades de neg\u00f3cios com a TI e a necessidade de acelerar as entregas dos projetos. Entretanto, em muitos clientes, vemos que a subvaloriza\u00e7\u00e3o do processo de cria\u00e7\u00e3o prejudica exatamente as raz\u00f5es apontadas anteriormente.<\/p>\n
Como consequ\u00eancia, temos produtos em sua fase inicial com uma exaust\u00e3o de informa\u00e7\u00f5es e requisitos como num projeto tradicional. Com isso, elabora-se um backlog extenso, com entregas previstas para longo prazo e tempo de entrega delimitados sem um aprofundamento maior dos requisitos m\u00ednimos e esfor\u00e7o.<\/p>\n
Apesar das metodologias \u00e1geis possu\u00edrem um direcionamento claro de como executar os projetos, com eventos, artefatos e pap\u00e9is bem definidos, as instru\u00e7\u00f5es para concep\u00e7\u00e3o da solu\u00e7\u00e3o n\u00e3o s\u00e3o t\u00e3o padronizadas, cabendo a cada product owner desenvolver um modelo de trabalho que funcione.<\/p>\n
Nesse sentido, \u00e9 importante considerarmos uma das caracter\u00edsticas mais importantes da agilidade: seus m\u00e9todos n\u00e3o s\u00e3o prescritivos. Dessa forma, temos liberdade para experimentar e explorar t\u00e9cnicas, ferramentas e frameworks que podem nos auxiliar na implementa\u00e7\u00e3o e desenvolvimento de trabalhos desse tipo.<\/p>\n
Neste post, portanto, trazemos algumas t\u00e9cnicas do Design Thinking e o Lean Inception que podem ajudar as organiza\u00e7\u00f5es na concep\u00e7\u00e3o da solu\u00e7\u00e3o e vis\u00e3o do produto.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”horizontal” text=”1 – Design Thinking”][\/vc_column_inner][\/vc_row_inner][vc_column_text]O Design Thinking \u00e9 um processo iterativo, centrado nas necessidades humanas, para resolver problemas por meio da criatividade e inova\u00e7\u00e3o. Com ele, podemos desenvolver melhores produtos, servi\u00e7os e processos internos a partir da observa\u00e7\u00e3o e experimenta\u00e7\u00e3o. Apresentamos abaixo as principais etapas envolvidas nesse processo:[\/vc_column_text][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”20″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”15918″ image_size=”full” animation_type=”entrance” animation=”Fade In From Bottom” hover_animation=”none” alignment=”center” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][vc_column_text]\n
Fonte: adaptado e traduzido de IDEO.<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text]Sob a perspectiva do produto, o Design Thinking possibilita que a equipe tenha maior facilidade no entendimento das dores do cliente por meio da empatia. O ato de se colocar no lugar de quem sofre com o problema permite uma vis\u00e3o aproximada da realidade, gerando insights cruciais para o desenvolvimento de um produto alinhado \u00e0s necessidades de neg\u00f3cio.<\/p>\n J\u00e1 a idealiza\u00e7\u00e3o, destaca-se como um ponto-chave porque \u00e9 nesse momento que a equipe prop\u00f5e as poss\u00edveis solu\u00e7\u00f5es. Ent\u00e3o, quanto mais propostas, maiores ser\u00e3o as chances de sucesso do projeto.<\/p>\n Outro fator de destaque do Design Thinking s\u00e3o os ganhos com a experimenta\u00e7\u00e3o atrav\u00e9s de prot\u00f3tipos. O product owner tem seu trabalho facilitado, j\u00e1 que interage com o cliente a fim de obter feedbacks para aperfei\u00e7oamento tanto da solu\u00e7\u00e3o, como do processo de constru\u00e7\u00e3o. Assim, retrabalhos podem ser evitados antes mesmo do desenvolvimento do produto final.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”horizontal” text=”2 – Lean Inception”][\/vc_column_inner][\/vc_row_inner][vc_column_text]O Lean Inception \u00e9 um workshop que busca alinhar o entendimento das \u00e1reas de neg\u00f3cios com as \u00e1reas t\u00e9cnicas sobre um produto atrav\u00e9s do desenvolvimento de um m\u00ednimo produto vi\u00e1vel (MVP \u2013 Minimum viable product). Nele s\u00e3o descritas algumas etapas para a sele\u00e7\u00e3o das funcionalidades que ir\u00e3o compor o backlog.<\/p>\n O m\u00e9todo traz algumas ferramentas interessantes para delimitar at\u00e9 onde o produto deve ir e restringir o MVP \u00e0s entregas principais que geram valor. As intera\u00e7\u00f5es sugeridas fomentam a elabora\u00e7\u00e3o de uma vis\u00e3o do produto.[\/vc_column_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”20″][vc_custom_heading text=”Matriz \u00c9\/ N\u00e3o \u00e9\/ Faz\/ N\u00e3o faz” font_container=”tag:h2|font_size:20|text_align:left|color:%23212121″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]Muitos times fazem, juntamente com as \u00e1reas de neg\u00f3cios, brainstormings de quais funcionalidades o produto deve possuir e como o produto deve ser. No entanto, poucos falam das limita\u00e7\u00f5es, ou seja, daquilo que n\u00e3o ser\u00e1 o objetivo neste momento. Por isso, a din\u00e2mica Produto \u00e9, N\u00e3o \u00e9, Faz e N\u00e3o faz<\/strong> facilita a concep\u00e7\u00e3o ao delimitar at\u00e9 aonde o MVP ir\u00e1.<\/p>\n A partir do preenchimento dos quadrantes, o time ter\u00e1 rapidamente uma vis\u00e3o mais clara das necessidades e desejos do cliente com alguns limites estabelecidos, permitindo um gerenciamento mais eficaz do backlog.[\/vc_column_text][image_with_animation image_url=”15907″ image_size=”full” animation_type=”entrance” animation=”Fade In From Bottom” hover_animation=”none” alignment=”center” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][vc_column_text]\n Bridge & Co. (2021)<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”20″][vc_custom_heading text=”Cria\u00e7\u00e3o de personas” font_container=”tag:h2|font_size:20|text_align:left|color:%23212121″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]Bem como o Design Thinking, o Lean Inception tamb\u00e9m utiliza a empatia para gerar solu\u00e7\u00f5es aderentes ao que o cliente precisa. Para isso, s\u00e3o criadas personas (perfis de poss\u00edveis usu\u00e1rios) que permitem entender melhor o p\u00fablico-alvo e sua intera\u00e7\u00e3o com o produto em diversas dimens\u00f5es.<\/p>\n Com as personas criadas \u00e9 poss\u00edvel apontar as funcionalidades que atender\u00e3o as necessidades levantadas.[\/vc_column_text][divider line_type=”No Line” custom_height=”20″][image_with_animation image_url=”15926″ image_size=”full” animation_type=”entrance” animation=”Fade In From Bottom” hover_animation=”none” alignment=”center” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][vc_column_text]\n Bridge & Co. (2021)<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”20″][vc_custom_heading text=”Jornada do usu\u00e1rio” font_container=”tag:h2|font_size:20|text_align:left|color:%23212121″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]A jornada do usu\u00e1rio permite entender a intera\u00e7\u00e3o das personas com o produto e suas funcionalidades a partir da rotina, focando em como as funcionalidades se encaixariam e quais s\u00e3o mais importantes, possibilitando que o time planeje v\u00e1rios MVPs e, dessa forma, defina um ordenamento de entregas. Considerando a possibilidade de nem todas as funcionalidades serem implementadas de uma \u00fanica vez, o resultado desse trabalho ajuda a formar o pr\u00f3prio backlog do produto.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”20″][vc_custom_heading text=”Canvas” font_container=”tag:h2|font_size:20|text_align:left|color:%23212121″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]Por fim, a cria\u00e7\u00e3o de um canvas ajuda a ter todas as informa\u00e7\u00f5es necess\u00e1rias do MVP visualmente distribu\u00eddas e sintetizadas. Seu preenchimento contribuir\u00e1 para enfatizar quais funcionalidades ser\u00e3o desenvolvidas, observando os desafios t\u00e9cnicos, prazos e custos.[\/vc_column_text][divider line_type=”No Line” custom_height=”20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”15929″ image_size=”full” animation_type=”entrance” animation=”Fade In From Bottom” hover_animation=”none” alignment=”center” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][vc_column_text]\n Bridge & Co. (2021)<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”flip-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”horizontal” text=”Conclus\u00e3o”][\/vc_column_inner][\/vc_row_inner][vc_column_text]A concep\u00e7\u00e3o de produtos n\u00e3o \u00e9 uma tarefa simples, por\u00e9m necess\u00e1ria para o sucesso do lan\u00e7amento. Entender o cliente e suas necessidades exige esfor\u00e7o e dedica\u00e7\u00e3o dos times para o mapeamento correto das funcionalidades que ir\u00e3o gerar valor.<\/p>\n Os dois m\u00e9todos apresentados auxiliam nesse desafio da concep\u00e7\u00e3o, tornando-o mais organizado e focado. Ressalta-se, no entanto, que o Design Thinking e o Lean Inception s\u00e3o apenas duas t\u00e9cnicas dentre v\u00e1rias que podemos utilizar em conjunto com a agilidade para facilitar a constru\u00e7\u00e3o da vis\u00e3o do produto.<\/p>\n Em ambos os casos, \u00e9 poss\u00edvel retroceder etapas com o prop\u00f3sito de aprimor\u00e1-las, de forma alinhada aos princ\u00edpios \u00e1geis, garantindo uma maior capacidade de resposta \u00e0s mudan\u00e7as e ajuste no direcionamento dos esfor\u00e7os. Al\u00e9m disso, as intera\u00e7\u00f5es com os clientes s\u00e3o valorizadas, visto que \u00e9 atrav\u00e9s delas que as proposi\u00e7\u00f5es de solu\u00e7\u00f5es s\u00e3o elaboradas.<\/p>\n Quer saber como a Bridge pode auxiliar sua organiza\u00e7\u00e3o em projetos \u00e1geis? Agende um hor\u00e1rio com um de nossos especialistas<\/a>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”.vc_custom_1615313638555{padding-top: 20px !important;}”]Veja tamb\u00e9m:<\/p>\n [Podcast] P\u00edlulas de consultoria na pr\u00e1tica – Epis\u00f3dio 1: Projetos na Era da Agilidade<\/a><\/p>\n [Podcast] Agilidade na pr\u00e1tica: o que grandes empresas t\u00eam a ensinar?<\/a><\/p>\n [Blog] Como elaborar um Planejamento Estrat\u00e9gico \u00c1gil?<\/a><\/p>\n [Blog] Armadilhas que podem desviar os benef\u00edcios da agilidade<\/a><\/p>\n [E-book] Gest\u00e3o baseada em produtos \u2013 8 recomenda\u00e7\u00f5es para ado\u00e7\u00e3o<\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”Full Width Line” line_thickness=”1″ divider_color=”default”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”15583″ image_size=”full” animation_type=”entrance” animation=”None” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]Mariana Vitali<\/a> \u00e9 l\u00edder de projetos da Bridge & Co.<\/a> Possui forma\u00e7\u00e3o em Engenharia de Produ\u00e7\u00e3o pela UFRJ e certifica\u00e7\u00f5es Scrum Master, Product Owner, Scrum Foundation e ITIL\u00ae Foundation. Gerencia equipes com foco em gest\u00e3o de processos de TI e neg\u00f3cio, gest\u00e3o de projetos de TI e gest\u00e3o de servi\u00e7os em clientes dos setores p\u00fablico e privado.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”15914″ image_size=”full” animation_type=”entrance” animation=”None” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]Gabriel Lima<\/a> \u00e9 engenheiro de produ\u00e7\u00e3o, com extens\u00e3o em Empreendedorismo e Inova\u00e7\u00e3o, formado pela Universidade Federal Fluminense \u2013 UFF. Possui certifica\u00e7\u00f5es Scrum Master, PMP, Lean IT e Green Belt Six Sigma, al\u00e9m de cursar MBA em Engenharia e Gest\u00e3o de Processos pela UFRJ. Atua como consultor com foco em gerenciamento de projetos e melhorias de processos em clientes do setor p\u00fablico e privado.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":" [vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″…<\/p>\n","protected":false},"author":6,"featured_media":15928,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-15898","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artigo"],"yoast_head":"\n